Trip.com

Role: Marketing Designer
Time: 2023, 6 months
Client: Trip.com
With: Adobe Suite

Overview

Marketing visuals for Trip.com, an online travel service for booking flights, hotels, trains and more. The aim was one consistent visual style across banners, vertical ads and posters.

The campaign successfully increased brand awareness and user engagement through strategic visual storytelling and targeted messaging.

Challenge

To create a marketing campaign that differentiates Trip.com in the competitive online travel market while maintaining global appeal.

Solution

Developed a multi-channel campaign with cohesive visual storytelling that highlights unique travel experiences and seamless booking services.

Takeaways

The campaign successfully increased user engagement and bookings while establishing Trip.com as a trusted travel partner.

Development Process

Next projectPeachy

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